Digital Watches first appeared in the 70’s and were far more accurate at telling the time than conventional mechanical watches. They also had greater power saving capabilities and over time the number of functions and features on them expanded and by the 80’s this new type of watch had firmly taken the place of the old fashioned mechanical watch.
Nowadays these watches come with all sorts of features like countdown timers, alarms and even calculators. This is what makes them so popular. The fact that they have so many modern-day features that the user has access to. Telling the time simply isn’t good enough for many people anymore. They have to have all sorts of gizmos at their disposal.
One person I recently met stated that although digital watches were far more practical and useful than an old fashioned mechanical ones but that they didn’t have the same style and a character, of say, a well made Swiss timepiece. It is true, to an extent; that digital timepieces when first invented frankly looked ugly. Many of them still do. However you only have to look at the popularity of Casio G Shocks and the Baby G range to tell you that digital watches are becoming far more ‘fashion conscious’ and there is a good reason why, which I will explain in a later article.
Of course there is really only one major digital manufacturer and that is Casio. Whose first watch, the Casiotron, revolutionised the watch industry, or reinvigorated it as some might say. Casio sell hundreds of thousands of their digitals each year. Chances are that if you own a digital watch it will be a Casio. The humble F91 is their best valued watch. If you are looking for a digital watch with a number of functions which will last a couple of years then you can’t go far wrong with the Casio F91. Only costs about £8 as well, not bad value for money eh! That’s a big reason why these watches are so popular, their price point. Since you can pick up a digital watch at such a cheap price no wonder many of the analogue mechanical watches bought are at least 30-50GBP.